INDUSTRY — E-COMMERCE

DTC, marketplace, and the boring 80% of e-com.

Storefronts get the love; the post-purchase, support, retention and ops layer is where margin is won. We build all of it — but we're best at the second half.

A repeatable playbook.

Four pillars we apply across every engagement in this vertical.

01

Beyond the storefront

Anyone can build a Shopify theme. The hard part is the post-purchase, the retention, the ops dashboard.

02

Margin-first

We measure ourselves on contribution margin and LTV — not just GMV.

03

Honest attribution

Where revenue actually came from. Multi-touch, not last-click theatre.

04

Operator-grade ops

Returns, refunds, fraud, inventory — the boring layer that decides if you're profitable.

Industry-tuned services.

Six engagements common in this vertical. Pick one or combine.

01

Custom Software

Custom storefronts (when Shopify isn't enough), back-office tools, vendor portals.

EXPLORE+
02

AI Integration

Product description generation, returns triage, support agent, personalisation.

EXPLORE+
03

Business Automation

Returns flow, abandoned-cart sequences, vendor onboarding, fraud signals.

EXPLORE+
04

Customer Tracking System

First-touch to LTV view of every customer. Cohort analysis built in.

EXPLORE+
05

Data Analytics

Margin, LTV, retention, attribution. The four numbers that decide if you ever raise again.

EXPLORE+
06

CRM System

Wholesale, B2B, marketplace seller management — for multi-side e-com.

EXPLORE+

Numbers from this vertical.

26%
Avg. retention lift
18%
Avg. CM2 improvement
4x
Avg. attribution-clarity multiplier
70+
Brands served

Recent work & notes.

Case studies and articles relevant to this space.

ai·
CASE STUDY — AI

AI agent handling 71% of post-purchase support

Reducing the support team's queue by 70%+ in eight weeks.

Read →
automation·
CASE STUDY — AUTOMATION

Automation that saved 240 hours/month

A DTC operations team that replaced eight Slack-and-spreadsheet workflows with one system.

Read →

Common questions.

From operators in this industry.

Do you build on Shopify?+

Yes — Shopify, Shopify Plus, Hydrogen. Also custom (Next.js + headless commerce) when scale demands it.

Klaviyo / Postscript / Yotpo?+

All standard. We integrate them properly — most clients have these tools but use 20% of them.

Can you help with marketplaces (Amazon, Noon)?+

Yes — listing automation, repricing, review monitoring, agent onboarding.

Returns / fraud automation?+

Yes — we've shipped both. Returns automation typically saves 15-30% of CS hours.

How fast can you go live?+

Storefronts 4–6 weeks. Automation/AI projects 2–6 weeks. Full transformations 8–16 weeks.

Let's talk about your team.

Drop us a line — we'll send a tailored proposal with case studies from teams in your space.