CRM — CAR DEALERSHIPS

A CRM built for the way dealerships actually sell.

Test drives, trade-ins, F&I, inventory, walk-in vs lead-in vs phone-in. Most generic CRMs ignore half of this. Ours is built around it.

Built for the teams who can't wait for results.

This engagement is for operators who already know they have a problem worth solving — and want a senior team to ship the fix in weeks.

  • Independent dealerships outgrowing showroom whiteboards and shared inboxes.
  • Multi-location groups with inconsistent processes across rooftops.
  • Aftermarket and service operations needing tighter sales/service hand-offs.

Deliverables

  • Custom-fit CRM for your dealership group.
  • Marketplace and DMS integrations live.
  • Sales-floor tablet/mobile experience for reps.
  • GM dashboard: leads, appointments, close-rate, F&I attach.
  • On-site rollout and training.

A focused engagement.

Six things we ship inside this track. Some clients use a subset; most use all.

01

Inventory & VIN

Inventory feeds, VIN decoding, photo management, marketplace syndication.

02

Lead capture

Website, marketplace (CarGurus, Autotrader, OLX), walk-ins, phone-ins — all into one queue.

03

Test-drive flow

Booking, ID-capture, follow-up SLA, no-show recovery. Every test-drive tracked.

04

Trade-in & finance

Quick valuation, finance pre-qual, F&I product attach, deal jacket creation.

05

Service & retention

Service reminders, recall management, retention campaigns. Where most dealerships leak revenue.

06

DMS integration

Connections to CDK, Reynolds, Dealertrack, regional DMS platforms.

How a typical engagement runs.

Async-first. Senior-only. Weekly demos.

01

Walk the floor

Two-day site visit. We follow a sales rep through their day. We learn what's broken.

02

Configure

We start from our dealership template — 30+ rooftops worth of patterns — and tune to your process.

03

Migrate & launch

Inventory and lead history imported. Soft-launch with one rooftop, then roll out.

04

Coach

Two weeks of on-the-ground support. Weekly review with the GM. Numbers reported in plain English.

Numbers our clients care about.

28%
Avg. lead-to-test-drive lift
17%
Avg. close-rate lift
4–6wks
Time to live
30+
Rooftops shipped

Pair it with another track.

Most clients combine two or three of these. We'll recommend the right combination on the first call.

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Common questions.

Five things people ask before signing.

Do you integrate with our existing DMS?+

We've integrated with CDK, Reynolds, Dealertrack and several regional DMS providers. If yours has an API, we'll connect it. If it doesn't, we'll work with the export.

What about used-car valuation?+

We integrate with KBB, Black Book, Mannheim and regional equivalents. Trade-ins get a value in seconds, not days.

Can it run multi-rooftop?+

Yes. Permissions, inventory and reporting are designed for groups from day one.

Do you support Arabic / RTL?+

Yes. Three of our dealership clients run in Arabic; the system supports RTL out of the box.

How is it priced?+

$28k–$60k for the build depending on rooftops and integrations. Monthly hosting + license per rep.

Ready to ship?

Tell us what you're trying to do. We'll send a proposal within two business days.