A real-time customer-lifecycle layer that tells your team where each person is in the journey, what they did last, and what to do next. Sits on top of your CRM, support and product.
This engagement is for operators who already know they have a problem worth solving — and want a senior team to ship the fix in weeks.
Six things we ship inside this track. Some clients use a subset; most use all.
Web, mobile, server-side, support, billing — every meaningful event captured with consistent schema.
Anon → known → multi-device → multi-org. One stable customer ID across the journey.
New → activated → engaged → at-risk → churned, scored daily and surfaced in CRM.
Per-account health score combining usage, engagement and support signals.
First-touch, last-touch, multi-touch, time-decay — pick your model. Honest revenue attribution.
Slack pings, CRM tasks, automated emails when a customer crosses a threshold.
Async-first. Senior-only. Weekly demos.
We design the event schema with your team — names, properties, ownership.
We instrument the front-end, back-end and SaaS sources. Validation tests included.
Lifecycle staging, scoring, surfacing into CRM and Slack.
Drift monitoring, weekly review, model retraining (if applicable).
Most clients combine two or three of these. We'll recommend the right combination on the first call.
Five things people ask before signing.
Helpful but not required. We can stand up an open-source pipeline if you'd rather not pay a CDP.
Mixpanel is for analysts. Customer tracking is for operators. We surface signals into CRM and Slack so people act, not analyse.
Initial schema needs ~5 hours from a senior engineer. After that, we own the pipeline and instrumentation.
PII handled per your DPA. Consent gates, data retention, right-to-erasure all wired in.
Build $18k–$45k. Monthly run cost depends on event volume — usually $400–$2k/month at startup scale.
Tell us what you're trying to do. We'll send a proposal within two business days.